Allium Greenworks

A full mini brand identity and application system for Allium Greenworks, an outdoor-space and garden business — logo, business card, promotional flyer, social templates, and a brand rulebook so the client can extend the system themselves.

The brand needed to read reliable, professional and detail-focused — the client's own stated personality — without falling into the generic 'corporate green' look so much of the landscaping industry shares.

A dot-gradient mark radiates outward from the wordmark, quietly nodding to growth and spread. Deep purple carries most of the identity as the anchor colour, with plant green and flower gold held back as true accents rather than dominant tones — plus a full application rulebook covering colour ratios, icon style and CTA treatment, so consistency doesn't depend on this project being the only one ever made.